There has been rumbling for about 6 months now that Bigcommerce was looking at changing it’s pricing and by the looks of recent split tested pricing pages that is being looked at more seriously now.
The biggest changes are:
- Simplified pricing to only three plans Silver, gold and Platinum
- All plans now unlimited products & bandwidth
- Minimum plan now $39.95/month
- 2% transaction fee on Silver plan
- API access on available on Platinum plan
Wait! Bigcommerce charges a transaction fee? Yes so it seems. Bigcommerce is charging a 2% transaction fee for the 2014 Silver plan. I am still thinking over this one. I spoke to Jaimie at Seo Egg Head briefly about it and I still don’t know what to do with the information. Leave your thoughts in the comments while I mull it over. They are up front about it so I guess that is OK but I just think they could have found better ways to generate the same increase in revenue.
This is currently only being tested so you may be fortunate enough to see the old pricing – I am not sure what the plan is for people that want the $25 plan but get the new sign up pages. I would suggest signing up and when sales contact you to welcome you reply and ask to be put onto the old plan. I have tried contacting Bigcommerce but they are playing this close to their chest at the moment, I assume until they see the test results.
Do I still recommend Bigcommerce?
Yes. the new Bigcommerce prices are not changing my plans or recommendations. What I will say is, if you are on a budget and require a sub 430/month plan sign up and contact for a down grade OR switch to Shopify or Americommerce (both have similar features with plans around $25/month). In the past I have been vocal about transaction fees and it seems like an odd move by Bigcommerce but I am holding off slamming them this week because working with Shopify I have seen the merit. I am not a complete convert but as long as companies are upfront about it I guess it is just part of the business model. I recently penned this article on cheap ecommerce platforms that may offer alternatives if the price if out of your budget now. Alternatively you could take a look at these Alternatives to Bigcommerce.
Do you think the new pricing will cost Bigcommerce many sign ups? Will it affect your decision to join Bigcommerce?